Creative Services Lead - Art Direction(Evanston, IL)

Company: Zs Associates
Location: Evanston
Posted on: April 1, 2021

Job Description:

Creative Services Lead - Art Direction(Evanston, IL) ZS is a professional services firm that works side by side with companies to help develop and deliver products that drive customer value and company results. From R&D to portfolio strategy, customer insights, marketing and sales strategy, operations and technology, we leverage our deep industry expertise and leading-edge analytics to create solutions that work in the real world. Our--most valuable asset is our people-a fact that's reflected in our values-driven organization in which new perspectives are integral and new ideas are celebrated. ZSers are passionately committed to helping companies and their customers thrive in industries ranging from healthcare and life sciences, to high-tech, financial services, travel and transportation, and beyond. ZS is the world's largest consulting firm focused exclusively on improving business performance through sales and marketing consulting solutions, from customer insights and strategy to analytics, operations and technology. Together, we design and implement strategies that lead to greater market share, more competitive operations and increased use of today's latest technologies. From our worldwide offices, ZS professionals draw on deep industry and domain expertise to deliver impact where it matters for clients. We are particularly known for our expertise in the pharmaceutical and health care sectors, yet work across a range of industries. ZS's Corporate Enterprise Functions operate the firm's core internal functions. Our global teams comprise team-oriented, pragmatic and results-driven people who thrive in a challenging work environment. Our people come from diverse backgrounds but share a passion for quality customer service and dedication-whether our customer is a client or another ZS employee. The Marketing & Communications team helps build the ZS brand, champion thought leadership, support business development and engage our past, present and future workforce. We seek a world-class visual storyteller and people leader to join us as Creative Services Lead - Art Direction, reporting to the Creative Director in our Marketing & Communications team in Evanston, IL (Evanston preferred, other U.S. locations may be considered for the right candidate). The Creative Services Lead -Art Direction will need to be a --strategic creative thinker who is composed under pressure, data-driven, solution-orientated, and a collaborative partner to stakeholders; excel at generating clear ideas and concepts, storyboarding, creative problem solving, brand innovation, customer-centric design and quality control. This role requires an--understand marketing initiatives, digital channels, strategic positioning and target audiences. At ZS, there is an opportunity to design and implement digital-first creative solutions for global campaigns across digital channels as part of an interdisciplinary marketing and communication team. There is a requirement to--manage the effectiveness, productivity and quality of junior designers. Responsibilities:

• Ideate, design and implement digital-first creative solutions for integrated campaigns, using creative briefs and partnering with stakeholders for channels including, but not limited to: social, web, events, video, collaterral, email, presentations and internal communications
• Manage the aesthetic quality, brand execution and productivity of junior designers
• Present, pitch and explore/explain ideas with senior leaders and internal stakeholders
• Ensure user experience is a fundemental driver of all design decisions
• Develop ideas from concept through final production
• Stay current on external design trends and best practices; share with the team inspiring and motivational insights
• Provide subject matter expertise on brand standards and educate business stakeholders on visual communication design and production best practices
• Provide project progress reporting and team productivity insights to Creative Director
• Partner with content strategists and writers to ensure design and content work in harmony
• Ensure projects are well-planned and delivered on time and in budget
• Develop and present video design strategies through visual storyboarding
• Assist the Creative Director in managing, training and growing talent
• Manage video production resources and mobile studio equipment
• Manage preferred agency partners
• Champion the ZS master brand and ensure its use Qualifications:
  • Bachelor's degree in graphic design, advertising or a related field
  • 8+ years art direction experience in creative agency or marketing environments
  • Versed in digital and social design best practices
  • Share a portfolio of world-class branded work with contemporary integrated campaign creative
  • Proven experience interpreting, applying and consulting on corporate brand standards
  • Experience with strategic brainstorming, creative brief creation, campaign development and execution
  • Knowledge of video production, motion design and editing
  • Experience creating video storyboards
  • Social media advertising experience, particularly LinkedIn, Facebook and Twitter
  • Ability to work in a dynamic, fast-paced internal agency, with flexibility to shift gears fast across clients
  • Strong analytical and strategic thinking skills
  • Advanced proficiency in Adobe InDesign, Photoshop, Illustrator, Premiere, After Effects, PowerPoint
  • Previous creative agency experience preferred
  • Experience directly managing junior-senior level designers
  • Expert in digital design and print production processes
  • Excellent time and project management capabilities
  • Open to light travel for on-location video shoots and in-person stakeholder meetings as needed ZS is a global consulting firm; fluency in English is required, additional fluency in at least one European or Asian language is desirable.--
    Candidates must possess work authorization for their intended country of employment. An on-line application, including a cover letter expressing interest and a full set of transcripts (official or unofficial), is required to be considered.
    ZS offers a competitive compensation package with salary and bonus incentives, complete medical/dental/life insurance programs and retirement savings benefits. We are an Equal Opportunity Employer.
    NO AGENCY CALLS, PLEASE.
    • Follow ZS on LinkedIn for more job opportunities ZS has been recognized globally for its expertise in consulting and its flexible work environment. View ZS's accolades .

Keywords: Zs Associates, Evanston , Creative Services Lead - Art Direction(Evanston, IL), Advertising , Evanston, Illinois