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Marketing Strategist

Company: NeigerDesign
Location: Evanston
Posted on: November 16, 2021

Job Description:

NeigerDesign & Strategic Marketing is seeking a full-time Marketing Strategist to join our team! Learn about our fun, collaborative work environment!https://www.neigerdesign.com/about
Make a Difference!We are a brand marketing agency specializing in B2B and passion driven organizations (healthcare, education, non-profit organizations). We drive client success through innovative and successful strategic thinking, planning, and execution.
The position includes developing and implementing integrated brand and marketing strategies with a marketing mix that includes both inbound and outbound strategy.
This is a full-time position located in Evanston, Illinois: 2 blocks from the El or commuter trains.
If you are---

  • A natural-born communicator with exceptional writing skills and experience in both long- and short-form content writing
  • Creative, with a sense of humor, and know how to cultivate a brand voice
  • Detail-oriented, organized and a keen problem solver
  • Friendly (able to network and interface with clients and vendors)
  • Experience with HubSpot is a big plus-we are a HubSpot Agency Partner
  • A self-starter, and a strategic thinker
  • Willing to work collaboratively with a close-knit team
  • Able to multitask and adhere to deadlines
    Responsibilities:
    • Write strategic plans and implement a mix of inbound and outbound tactics
    • Plan research (quantitative and qualitative), and writing creative briefs/brand platforms
    • Develop marketing content, including social media strategies and execution
    • Project management
    • Write creative content, including white papers, blog posts, press releases, announcements and other articles
    • Media plans and execution
    • Manage HubSpot accounts for NeigerDesign and clients, including new client onboarding and training
    • Respond to RFPs and proposal writing
    • Open new channels of business for NeigerDesign through association involvement and innovative marketing tactics
    • Oversee Marketing Assistant
    • Analytic tracking using Hubspot, Google Analytics, and DataBox
      Qualifications:
      • Bachelor's degree in Marketing, Communications, English, Journalism or a related major from a four-year, accredited university
      • Three to five years of experience in a digital marketing role or an integrated marketing position that included strategic planning, execution and analysis
      • Experience in both inbound and outbound marketing strategy
        Skills/Competencies:
        • HubSpot Certifications and experience (a plus)
        • Google Analytics
        • Google Adwords
        • Proficiency with social media platforms
        • Proficiency with Microsoft Office
        • Proficiency with a CMS (Joomla, WordPress, etc.) a plus
        • Experience with other marketing automation tools & CRM's (Marketo, Pardot, etc.), Salesforce, Adobe Creative Suite (InDesign and Photoshop), a plus---Learn more about NeigerDesign & Strategic Marketinghttps://www.neigerdesign.com/

Keywords: NeigerDesign, Evanston , Marketing Strategist, Advertising , Evanston, Illinois

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