Consumer Insights Manager
Company: Adtalem Global Education
Location: Schiller Park
Posted on: January 5, 2026
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Job Description:
Company Description Adtalem Global Education is a national
leader in post-secondary education and leading provider of
professional talent to the healthcare industry. Adtalem educates
and empowers students with the knowledge and skills to become
leaders in their communities and make a lasting impact on public
health, well-being and beyond. Through equitable access to
education, environments that nurture student success, and a focus
on expanding and diversifying the talent pipeline in healthcare,
Adtalem is building a brighter future for communities and the
world. Adtalem is the parent organization of American University of
the Caribbean School of Medicine, Chamberlain University, Ross
University School of Medicine, Ross University School of Veterinary
Medicine and Walden University. We operate on a hybrid schedule
with four in-office days per week (Monday–Thursday). This approach
enhances creativity, innovation, communication, and
relationship-building, fostering a dynamic and collaborative work
environment. Visit Adtalem.com for more information, and follow on
Twitter and LinkedIn. Job Description Are you passionate about
turning data into action? We’re seeking a Manager, Consumer
Insights to provide research leadership, strategic analysis, and
high-impact insights that guide marketing initiatives, product
decisions, and brand strategy across our institutions. In this
role, you will: Serve as the primary Consumer Insights contact for
one of our 5 universities, managing research plans and vendor
partnerships. Lead complex projects, including consumer and market
segmentation, ad testing, brand health tracking, NPS studies, and
consumer journey work. Synthesize primary and secondary research to
provide actionable recommendations that influence strategic
business decisions. Present findings to stakeholders at all
levels—from junior team members to executives. Oversee multiple
projects from start to finish, ensuring research efforts meet
objectives and remain within budget. Contribute to cross-functional
task forces, bringing the consumer perspective to marketing
initiatives and product strategies. Qualifications What we’re
looking for: Bachelor’s Degree in Business, Marketing, Sociology,
Psychology, or related field. Eight (8) plus years of experience in
consumer marketing research, with direct experience in research
study design and analysis. Client-side research experience.
Proficiency in a wide range of research methodologies, including
qualitative interviews and quantitative studies. Strong knowledge
of quantitative research methods and statistical analyses including
survey design, sampling, crosstab analysis, regression, discrete
choice, factor analysis, and multivariate weighting. Full ownership
of research projects, strong project management skills, and the
ability to manage multiple priorities in a fast-paced environment.
Exceptional communication and presentation skills, with the ability
to influence, advocate, and lead discussions on complex or
controversial findings. A strategic thinker with strong business
acumen, analytic and problem-solving skills, and creativity to
translate insights into action. Bonus if you have: Supplier-side
research experience. An advanced degree, such as an MBA. Experience
within the higher education sector. Expertise or proficiency in
Qualtrics. Experience bringing new AI tools to a corporate research
setting. Why you’ll love it here: You’ll have the opportunity to
shape marketing strategies, impact institutional decisions, and
collaborate with a talented, cross-functional team—all while
bringing the voice of the consumer to every conversation.
Additional Information In support of the pay transparency laws
enacted across the country, the expected salary range for this
position is between $70,696.34 and $124,230.14. Actual pay will be
adjusted based on job-related factors permitted by law, such as
experience and training; geographic location; licensure and
certifications; market factors; departmental budgets; and
responsibility. Our Talent Acquisition Team will be happy to answer
any questions you may have, and we look forward to learning more
about your salary requirements. The position qualifies for the
below benefits. Adtalem offers a robust suite of benefits
including: Health, dental, vision, life and disability insurance
401k Retirement Program 6% employer match Participation in
Adtalem’s Flexible Time Off (FTO) Policy 12 Paid Holidays For more
information related to our benefits please visit:
https://careers.adtalem.com/benefits. You are also eligible to
participate in an annual incentive program, subject to the rules
governing the program, whereby an award, if any, depends on various
factors, including, without limitation, individual and
organizational performance. Equal Opportunity – Minority / Female /
Disability / V / Gender Identity / Sexual Orientation
Keywords: Adtalem Global Education, Evanston , Consumer Insights Manager, PR / Public Relations , Schiller Park, Illinois